Introducing CHIEF BAR

If you haven’t tasted one of CHIEF BAR products yet where have you been? They are seriously amazing, I have a serious cashew shortbread collagen bar addiction, light and crumbly and OH MY GOSH JUST DELICIOUS….. Chief Bar are on a serious no BS mission, hear more about what they do below and remember enter into our competition to get your hands on some of these goodies!


Tell us a little about your business and what it is all about?

The big food companies continue to dial up the perceived goodness on their snacks but all they’re doing is health washing the market with bullshit claims.

Creating genuinely healthy and tasty snacks takes time and money, and shareholders don’t like that.

Chief doesn’t have shareholders, just problem solvers. When we set out to make truly delicious health food with no fillers, no sugars and no preservatives, people said ’no chance’.

After years of frustrating trials, the ‘a-ha’ moment came when we re-invented the ancient curing process.

It created a protein jerky that was pure not packed with sugar. That was tender not tough.

That tasted like a delicious roast and, well, nothing like jerky.

It seems too good to be true- 100% natural, preservative free, crazy low calories, packed full of goodness and taste.

A healthy snack that’s actually good for you. And we actually did it!

Why are you so passionate about holistic wellness?

Because we want to be fit and healthy until our very last day.

What is your prize in this collaboration?

A sample box of collagen bars.

What is next for you?

New flavours coming out next month!!!

Where would we find you getting your sweat on?

Running everywhere around Sydney, especially along the coast and on trails. Religiously every Saturday at 5am at @the_440 and during the week at @agogabondi.

Where is your favourite spot to refuel?

Lox, Stock and Barrel , Preach Café and The Shop at Bondi.

Website : eatlikeachief.com

Instagram handle: chief_bar

Facebook handle: Chief Bar

 We had the tasty CHIEF BARS  at our SWEAT PACK launch event at SAVAGE TRAINING earlier this year!




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